How To Cultivate A Strong Business Network
“No matter how brilliant your mind or strategy, if you’re playing a solo game, you’ll always lose out to a team.”
~ Reid Hoffman
I want to talk to you about building a solid business network so that you can feel less alone on your business journey as well as reap the benefits of having more income, opportunities for support and collaboration and growth.
Operating as a solopreneur can be a lonely business indeed. Many of us spend all day home alone, working in front of a computer with nobody to bounce ideas off, share our coffee breaks with or to give us encouragement when we start to doubt ourselves.
It’s for this reason that I believe it’s so important to consciously create a business community to surround ourselves with. That is, a group of people who support and have an influence (directly or indirectly) on your business. Whether we do this or not, there will always be people who influence our business but not necessarily always in positive ways. In this letter, I’d like to make the case for getting intentional about creating a business network that includes the following people:
- Your ideal clients.
- Your mentors.
- Your collaborators.
- Your Mastermind.